With Clarity is an online jewelry company that sells lab-grown and natural diamonds, gemstone rings, earrings, necklaces, pendants, and bracelets. The company was founded in 2015 by Anubh Shah and Slisha Kankariya, who wanted to create a better process for purchasing jewelry that combines online and in-person shopping. With Clarity offers a free home preview program that allows customers to try on 3D-printed replicas of engagement rings before purchasing.